Online Business Articles
12 Thoughts for Marketing: The Condensed Version
1. The Power of Words..
One and Two Word Headlines are real Attention
Grabbers! Remember that your HEADLINE is the most
important part of your ad.
Use Power Words - For a reference list of the some
of the best Power Words check:
http://www.MakingProfit.com/mp/powerwords.html
What, Where, Why, Who and How - One of the quickest
ways to grab attention, is to pose a question to
your readers they can`t help but answering!
Use Facts - Although "Power" words are great eye
catchers and help the flow of your copy, nothing
beats providing facts and product details. Try
"Dramatizing" your facts or use "Human Interest"
Facts.
Use Adjectives and Adverbs. If you are a writer or
have ever studied writing, I`m sure that your
instructors have burned into your mind, the fact
that you need to minimize the use of adjectives and
adverbs. Well, I`m here to tell you that they are
wrong...well at least in the copywriting arena that
is.
Write, rewrite, rewrite, rewrite and re-write again...
2. Testimonials:
Show you prospect how your product has helped
others.
One Testimonial is Worth a Thousand Words.
3. Make it convenient to do business with you:
No Obligation Inquiries - Many consumers...
Read moreAre You Spending 75% of Your Time Marketing Your Affiliate
How important do you think it is to market your affiliate
programs? Most would probably say it’s quite important.
I would say it is the difference between success and failure
for the affiliate. The more time you spend marketing your
affiliate programs the more successful you will be.
The ‘Super Affiliates’ spend 75% of their time marketing their
affiliate programs. This means they only spend 25% of their
time working on their affiliate programs.
Contrast this to most affiliates who spend about 10% to 20% of
their time marketing their affiliate programs.
You may have heard the statistic that between 80% and 90% of
all affiliates make little or no money each month from
affiliate programs. A big reason for this is LACK OF MARKETING.
Just because it’s an affiliate program does not mean you do not
have to spend time marketing it.
Treat each affiliate program you belong to as if it were your
own product. This will force you to concentrate more of your
efforts on marketing. By thinking like the "owner" rather than
the "affiliate" you will automatically focus on what is
important to make the sale.
In fact, you could say you have to spend MORE...
Read more